The NHS Institute for Innovation and Improvement and Involve have been exploring how new technologies can be applied to old problems in order to dramatically improve services.

This guidance aims to highlight the benefits of investing stakeholders’ time and energy into new interactive formats; the trade-off being their potential to stimulate improved communication and to enable provision of tailored health advice and service information on the individual’s own terms.

Our approach has been to ask key thinkers and leading experts from health, information, television, multimedia, horizon-scanning, telecommunications and service design what today and tomorrow’s world looks like. We encourage you to visit the armchair discussion forum and contribute your own experience and opinions.

You can download the publication here.